How are estimated sales and revenue calculated? What are AccuSales™?
I don't blame you for wanting to know how we calculate our estimates...and we are more than happy to share how our AccuSales™ came about!
First of all, it's important to note that we collect 500 MILLION points of data each and every day. We gather it from a variety of sources, but the one that is most unique is the data we get from actual Amazon sellers who have opted in to share their sales info with us. :)
Also, our data looks at more than inventory and rank information. We take into account product information, as well, since it helps us determine which pieces can impact sales.
Secondly, we have a team of extremely talented and intelligent developers and data scientists (2 PhDs and 2 MScs), working on our AccuSales™ equations since the summer of 2017...non-stop!
Since then, they've created bespoke (aka specialized) systems and algorithms that provide our members with reliable and accurate estimates.
Finally, our algorithms - which generate our estimates - are updated on an as-needed basis.
So what does that mean? It means that as we collect the data required to populate the estimates you see in Jungle Scout, our systems analyze and test it daily.
If and when the systems spots a significant variance in the data, which could affect the potency of the algorithms, our systems update the final estimated sales immediately.
During times of high fluctuation, that means estimates could be updated daily. But when there is more stability, the updates might happen on a weekly or biweekly basis.
Ultimately, these modifications lead to more accurate sales estimates. :)
AccuSales™ is much more than all of this though...If you'd like to get a complete picture of how we create our sales estimates, please check out our AccuSales™ landing page.